National Geographic Talks User-Generated Content

In National Geographic, User-Generated Content
By Michael Chin
October 10, 2008 12:44 pm

National Geographic’s Senior VP for online content development Rob Covey was interviewed at OMMA last month by Beet.tv about Nat Geo’s social media strategy. Covey explains how their approach around user-generated content website, Everyday Explorers. While the site is still in beta it has been received extremely well by Nat Geo’s audience.

National Geographic is using our APIs for both the video and community aspects of the website. Here’s the video and the link to the Beet.tv page.

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