Social Video Publishing Solutions

Evolving Video Publishing for a Social World

Custom, HD-Capable Players

Online video today is a highly customized, interactive and social experience. As a video publisher, you want to deliver unique, engaging and viral experiences that your viewers will consume, interact with and share. You’ll also want to be able to easily monetize these experiences through advertising, ecommerce or as part of a broader online business offering.

KickApps on-demand Video solutions enable video publishers to easily and cost effectively create and deliver highly customized video experiences that can be branded, are interactive, programmable, easily distributed, managed and monetized.

Allowing for a unique co-mingling of editorial and user-generated video experiences, KickApps Video utilizes the Akamai Global Content Delivery Network for enterprise level delivery of video content, including HD video.

Customized Video Experiences

Gone are the days of large upfront investments in creating unremarkable video players that are mere replicas of the static television experience. With drag-and-drop ease, using the KickApps App Studio, every aspect of the KickApps video experience is customizable, from the look and feel of the player itself to interactive components such as links, click-actions, shapes, images and navigation. Advanced developers can even plug-in custom Flash code. Video publishers can now easily and cost-effectively create branded video experiences that are embeddable anywhere on the web.

Hand Drawn-Style Player, Customized in Every Detail

HD Player with Minimal Design

Custom Playlist Player

KickApps Client Solutions

The KickApps Client Solutions team has worked with some of the largest and most well-known brands worldwide and is the most experienced services organization for enterprise social media needs. Services include:

Strategy consulting
Custom development
Creative and design execution
Monetization
Community growth and management

Contact the KickApps Client Solutions team to discuss how we can assist you.

Widget & Video Player Studio

Branding

With the KickApps App Studio, video publishers can create and manage an unlimited inventory of custom video players across any website and/or to support marketing or advertising campaigns.
Highlights include:

Fastest time to market with drag-and-drop video player creation
Completely customizable look-and-feel, with ability to import custom images and Flash applications
Support for multi-media (video, photos, audio and text) in a single embeddable module in any layout
Customizable player components, including watermark, scrubber, buttons, volume, with support for custom image importing

Interactivity

One-Click Syndication

Online video in a social world is no longer the lean back or lean forward experience of yesterday. Rather, it’s a lean in and get in there experience. With KickApps Video solutions, publishers can create interactive video experiences that keep viewers engaged with content and other people.
Highlights include:

Multiple components in any single video player, including buttons, click-actions, links, mouse over effects and navigation
Programmable video playlists and support for multiple content sources, such as blogs, photos, message board posts, Twitter feeds, etc. (turn any RSS 2.0 feed into a playlist)
Insert Flash applications, including games and chat
Allow users to add tags, comments and rate video
One-click distribution to Facebook, MySpace, blogs and many different websites. Also, embeddable on any website
Searchable video inventory available as RSS feeds

Programming

Just as social media has created a multilogue of conversation on the web, video experiences today are no longer just content that is pushed to viewers. Video publishers can now program experiences that draw from editorial and user-generated content, multiple sources of media and program ‘actions’ throughout the video experiences.
Highlights include:

Create and deploy unique video player experiences for any video or playlist
Parse and create video playlists from any RSS 2.0 feed, including a KickApps powered website, YouTube and other video sharing websites
Support for multiple video playlists in a single “video player”
Programmatically insert actions at any point in the video, for example, pop-up bubble with a call to action when the video hits the 13 second mark

Monetization

KickApps Video solutions support major video advertising networks and ad servers out-of-the-box, including support for DoubleClick DART, Google AdSense for Video, 24/7, ScanScout and Adapt.TV. Additionally, video publishers can insert their own pre- and post-roll ads as FLV files. With drag-and-drop ease, video publishers can deploy their video advertising into their KickApps powered videos.

Media Management

Video in today’s social web requires putting new management tools in the hands of web publishers. The KickApps video publishing solution features the industry’s first enterprise level, video management system for both editorial and user-generated video. Key features include:

Easily categorize and review large quantities of videos quickly
Filter out inappropriate material
Monitor user-generated uploads for inappropriate material

Robust Reporting Engine

Reporting

All KickApps video experiences are integrated with on-demand and custom reporting and analytics to provide publishers with detailed data around video activities. Data includes:

Number of views and unique views
Interactions, clicks and clickthroughs
Geographic data by continent, country, state and region